About the client


McAfee is the world’s largest dedicated security technology company. Delivering proactive and proven solutions and services that help secure systems and networks around the world, McAfee protects consumers and businesses of all sizes from the latest malware and emerging online threats. Our solutions are designed to work together, integrating antimalware, antispyware, and antivirus software with security management features that deliver unsurpassed real-time visibility and analytics, reduce risk, ensure compliance, improve Internet security, and help businesses achieve operational efficiencies.

The situation


In order to unify the Marketing Kits with the new Brand, Mcafee wanted to simplify the proccess and construction of assets and library creating a new system called: MAK: McAfee Marketing Assitance Kits. This product will allow the users to create marketing elements such as: Banners, Data Sheets, Brochures, Full Page Ads among others, online using a single and standalone tool.

Our solution


Due to an extremely complex application, Truelogic’s development team and our international partner Intel built the app using multiple technologies and frameworks. The need to create different elements online, no matter its resolution or type, made this application the single-point-of-marketing-data for the entire company in only 4 months.

The MAK app features:

  • Ability to create multiple elements online: Banners, Page Ads, Data Sheets, HTML Emails, Copy Decks, Brochures, etc.
  • Customization of elements digitally.
  • Step by Step wizard to align McAfee Partners to McAfee layouts.
  • Library of Photos and Texts.
  • Exclusive content and product information access for Partners.
  • Validation workflow and revision history for managers.